The Catalyst Brands business was created in May 2012 to provide a new approach to brand agency management in the UK. We believed that the time was right to introduce a new business model to deliver growth aspirations for our brand partners through a segmented customer approach. In 2017, we merged with PLB and Instil, bringing together artisan spirits and premium wines, beers and soft drinks into a single agency.
Catalyst PLB's new visual identity puts the product at the centre of everything we do.
The expanded view of bottles in our logo symbolise the variety and the breadth of the brands we work with and suggests the overview of the industry in which we work. The four corners created by the bottles represent the four elements needed to build great brands: Development, Representation, Distribution and Marketing.
Catalyst PLB is a trading division of Conviviality Group Limited.
Registered office: 109a Regents Park Road, London, NW1 8UR, United Kingdom.
Registered in England and Wales. Company registration No. 2550982
AWRS registration number: XVAW00000101595